Big problems DO NOT require big solutions. Ad man Rory Sutherland says sometimes the simplest are the best. A lesson in behavioral economics included.

Michael Shermer proposes that our tendency to believe strange things stem from the brain’s most basic, hard-wired survival skills. At TED he explains what they are, and how they get us into trouble.

Back in my days, it was the good old times of the Rolodex, typewriters and Cyndi Lauper. Now we have Blackberries, Ipods, pads, etcetera and Lady Gaga. We have come a long way. The only constant since then is Madonna.
Back in 1984, her chart-topping single was titled, “Like a Virgin.” Her most recent chart-topping single was titled, “Give it To Me.” In business, we call it kaizen – continuous improvement.

Understanding this tectonic shift in power is crucial towards navigating brand sthrough a changing landscape. Learning how to use the …

Tim Ferris has 7 ways to deal with haters. Maybe we can all take a leaf from the guru of the “Four Hour Workweek” in our lives. Hey, after all – he’s only working four hours a week, yet makes millions, and pursues his passion endlessly. Originally posted by Amy-Mae Elliot on Mashable in her piece : Tim Ferriss : 7 Great Principles for Dealing with Haters.
1. It doesn’t matter how many people don’t get it. What matters is how many people do.

Ferris argues that if your objective …

To launch the KLM Economy Comfort seats, the airline levitated a man. Magician Ramana seemingly floats on an invisible seat – tying in wit KLM’s new advertising campaign, ” Choose Your Personal Kind of Comfort.” It’s a creativity that injects a little wonder and magic into our lives, and float in the air with pleasure.